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Daily Basics Presents - Deeply Minded @ Red Velvet NYC - 05/19/12

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Daily Basics Presents - Deeply Minded 05/19/12




Line Up:

Kyle Sullivan

Selectress Iriela

Bryant Ortega


Date / Time:

Date: 05.19.12

Doors Open At: 09:00 PM

Doors Close At: 04:00 AM


Ages / Cost:

Ages: 21+

Cost: email for FREE entry all night.




Selectress Iriela:


Selectress Iriela got her start in 1996 as producer and host of "Rockers" on 88.9FM WERS in Boston. Having come from a family of musicians and artists, it only made sense for Iriela (Valerie Parker) to embrace the music world. It was not long before Iriela established herself through her selections, on-air style and personality as one of the first female disc jockeys/ producers on the Boston reggae music scene. Since then Ms. La's vibe has evolved from reggae to encompass Afrobeat, funk to electro disco and more-- honoring anthems for revolution infusing the rhythmic sounds of tribal house to move the body and the soul!


Selectress Iriela (AKA Valerie K. Parker) spins on behalf of her global mission with her edutainment group, Second World which itself was inspired from her love of music and her research in international development in Jamaica- where she lived in Kingston. To bridge the gap between the so-called "First" and "Third" world, Iriela founded her production company to combine the power of media production, musical events and fairly traded art empowerment to uplift the poorest of the poor and edu-tain all. She is the founder and producer of the interactive media and music festival Culture Fest International ethical global events- this is no surprise since she is an original member of Boston's Toneburst Collective. As a filmmaker her first feature film work in progress, "Reggae Revolution" (post production) features interviews with a who's who of the genre including everyone from Sly and Robbie, Mad Professor to Mutabaruka.


Having opened for and worked with legends such as the Wailers, Burning Spear, and Bunny Wailer, Luciano and Sizzla- Iriela has worn the hat of producer and on-air personality. She has rocked airwaves of IRIE FM in Kingston Jamaica to outdoor dancehalls in the hills of Maroon rebel settlement Accompong to spots like The Roxy in Boston, Nell's, CBGBs, Sutra Lounge, Public Assembly, Bembe and Cafe Noir, lofts and galleries in NYC - Iriela thrives on creative energy and constantly breaking down barriers musically and otherwise.


With more than fifteen years in the industry Selectress Iriela looks forward to international appearances and producing events and music which booms with the force of a Jamaican sound system and a special reminder of our collective heartbeat - to the irresistible beat of the drum.


Selectress Iriela sees music as ". . . a revolutionary force like no other. A universal vibration uniting us all."


Kyle Sullivan:


For as long as he can remember, Kyle has carried a strong passion for dance music and an even stronger passion for entertainment. Growing up in Ithaca New York, Kyle found a love for mixing, recording, and producing music. He was surrounded by many different artists, collaborating with some of the most talented musicians he’s ever met. "Many of the guys I worked with were trained starting at a very early age." Kyle says, "Ithaca was a very creative city with many people immersing themselves in the arts. I found it to be very intimidating at first because I was starting so late in my life." Kyle was only 17 when he started mixing live bands and playing music.


In 1997, Kyle took the plunge and moved to New York City. There, he continued to follow his musical ambitions by singing for local bands and exploring New York’s unique nightlife. Like many of his generation, it was the night a friend invited him to the infamous New York club, Twilo, when Kyle truly understood that electronic music was where he needed to focus is creative talents.


Musically, Kyle focuses much of his production work in the Deep House, Tech House genres, where he's found creative influence from the likes of Maceo Plex, Jimpster, Deetron, and many others. Kyle says "if I can even scratch the surface of what any of these artists have accomplished over their careers, I will have achieved something very, very special."


Kyle finds performance inspiration from a number of highly skilled producers and musicians such as Tiesto, Matt Darey, and Armin Van Buuren. He has developed a passion and respect, not only for their music, but more specifically for the visual experience of their live events. "The feeling you get when you are surrounded by a bunch of happy, smiling people engulfed in massive lighting effects, are things found nowhere else on earth. The lights, the huge video screens, and the large crowds all blended into one exciting event! My love of electronic dance music and over-the-top performance has brought me to this point, and now it’s time for me to create that feeling for others."


Clearly Kyle is driven, and if he performs like those who influence him, he's sure to have an amazing career in music.


Event Location:

Red Velvet

174 Rivington Street (btwn Attorney and Clinton)

New York, New York 10002



Facebook: https://www.facebook.../djkylesullivan

Facebook Event: https://www.facebook...24498554227982/

Resident Advisor Event: http://www.residenta...ent.aspx?364876

Beatport DJs: Kyle Sullivan -

Sound Cloud: Kyle Sullivan -

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